Basic objective of this article is to explain how to assemble a Personal Brand. Personal branding is the practice of people marketing and advertising themselves and their opportunities as brands. The goal in building strong personal brand is usually to develop positive perception linked to your name. Perceptions including honest, smart, eager, inventive, forward looking, team player, expert, etc.. are all important traits that employers hunt for in their employees. As you build your brand, visualize your strengths and weaknesses, look at the traits where you not only do well at, but need to elaborate through to enhance your brand.
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