Mass Media - Assignment Point
Mass Media
Subject: Marketing | Topics:

Mass Media means technology that is intended to reach a mass audience. The most common platforms for mass media are: books, the Internet, magazines, movies, newspapers, radio, recordings, and television. The general public typically relies on the mass media to provide information regarding political issues, social issues, entertainment, and news in pop culture. The term “mass media” is sometimes erroneously used as a synonym for “mainstream media”.

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