Positioning Market Offerings through Product Life Cycle
Subject: Marketing | Topics:

The aim of this lecture is to explain positioning market offering through Product Life Cycle. Positioning Market Offerings is a marketing term which is used for product promotion. Positioning  is the act of designing the company’s offerings and image to occupy a distinctive place in the mind of the target market.Is the act of designing the company’s offerings and image to occupy a distinctive place in the mind of the target market.


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