Strategic planning of Unilever

Unilever is a multi-national corporation, formed of Anglo-Dutch parentage that owns many of the world’s consumer product brands in foods, beverages, cleaning agents and personal care products.Strategic planning of Unilever are  future success depends upon being able to  growth from our environmental footprint, while at the same time increasing our positive social impacts.

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Company Profile about Nestle

Nestlé is the world’s largest food group involved in nearly every field of nutrition, with a turnover of 81.4 billion Swiss Francs annually. With a total workforce of approximately 224,541 people in some 479 factories worldwide, Nestlé is not only Switzerland’s largest industrial compan.....

Service Marketing in Banglalink

Major findings Finally, after conducting an exclusive and effective research I came to the following conclusion: The trend of providing corporate cell phone in our country has grown up in recent years. 4 years ago, it was very poor. Cell phone service providers have huge chunk of postpaid user in.....

Consumer Satisfaction in Super Shop

Super Shops play an important role in our life. We have to buy our necessary things from a super shop. A super shop, also called a grocery store, is a self-service store offering a wide variety of food and household merchandise, organized into departments. It is larger in size and has a wider sel.....

ATL and BTL Advertising

The main objective of this report is to get an extensive idea about the effectiveness of ATL or BTL. To investigate the relevance of Below-The-Line activities to current marketing communication practices.  

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Presentation on Global Strategy

General purpose of this lecture is to Presentation on Global Strategy. Here explain Global Strategy in international business marketing point of view. Strategy means the action managers take to attain the goals of a firm. General purpose of Global Strategy is maximize/make profit, differentiat.....