Cross culture consumer behavior will be crucial for both managers and consumer researchers. This article presents a framework that integrates and reinterprets current research in cross-cultural consumer behavior. The framework also serves to identify areas that need further research and can be used as a template for marketers seeking to understand their foreign consumers.Culture makes a difference in problem identification ... Read More »
Lecture
Lecture on Conflict
Conflict is a process that begins when one party perceives that another party has negatively affected, or is about to negatively affect, something that the first party cares about. Read More »
Group Dynamics and Team
Two or more individuals interacting and interdependent, who have come together to achieve particular objectives that is called group.The study of group dynamics can be useful in understanding decision-making behavior, tracking the spread of diseases in society, creating effective therapy techniques, and following the emergence and popularity of new ideas and technologies. Read More »
Developing an Ecommerce site
Electronic commerce, commonly known as ecommerce or e-Commerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. The amount of trade conducted electronically has grown extraordinarily since the spread of the Internet. Defining a site the first step of developing an e – commerce site is defining a ... Read More »
Game Theory
Game theory is a field of Mathematics, analyzing strategically inter-dependent situations in which the outcome of your actions depends also on the actions of others.Game theory psychologists call the theory of social situations, which is an accurate description of what game theory is about. Although game theory is relevant to parlor games such as poker or bridge, most research in ... Read More »
Lecture on Bond
Bond is a long-term debt instrument issued by a corporation or a government. It is a fixed-income security.A bond is a formal contract to repay borrowed money with interest at fixed intervals. Read More »
Duopoly Models
Duopoly is a specific type of oligopoly where only two producers exist in one market. In reality, this definition is generally used where only two firms have dominant control over a market. In the field of industrial organization, it is the most commonly studied form of oligopoly due to its simplicity. Read More »
Data Resource Management
Data Resource Management activity that applies information systems technologies to the task of managing an organization’s data resources to meet the information needs of their business stakeholders.Today’s business enterprises cannot survive or succeed without quality data about their internal operations and external environment. Read More »
Banking Services
A bank or banking is a financial intermediary that accepts deposits and channels those deposits into lending activities. Read More »
The Impact of the Digital Revolution on Consumer Behavior
The behavior that consumers display in searching for, purchasing, using, evaluating, and disposing of products and services that they expect will satisfy their needs. Read More »
Lecture on Oracle Data Management System
INTRODUCTION TO ORACLE Every business enterprise maintains large volumes of data for its operations. With more and more people accessing this data for their work the need to maintain its integrity and relevance increases normally, with the traditional methods of storing data and validity are very high. Oracle is an Object Relational Database management System (ORDMS). It offers capabilities of ... Read More »