Online Public Relations is similar to traditional Public Relations in the sense that it’s concerning influencing people instead of buying placement pertaining to brand content. The influence could result in a story in a magazine, newspaper or blog. It could also result in different online media, including social networking. Launching press lets out constantly and letting people know you have a twitter or maybe a Facebook fan page them to should like is often a surefire way to get started a successful online public relations campaign. In today’s world the online world makes things much faster and allows us to create information on this fly. So online PR today uses a strong understanding of how google work and what company can do to fight off of negative events.