Primary purpose of this article is to define and discuss on Promotional Analysis. Promotional analysis is usually a technique of considering success or failure of your promotion using regular past time series data. It can be understood as obtaining a correlation in between sales patterns in addition to marketing efforts which include promotions offered in addition to advertising. The objective of promotional analysis should be to help a retailer understand the impact of past promotions thus formulate future strategies which may be applied and adapted to create profitable results. Promotion tactics try to stimulate customer curiosity about a product. It was one common notion eventually in history which the nature and penetration of promotional activity is usually driven by market knowledge with a blend of knowledge and gut sensation.