Main objective of this article is to Discuss on Integrated Approach to Digital Marketing. Digital marketing is a marketing strategy that involves promotion of services and products in an online devices. The digital promotion contains many internet marketing, but focuses on digital media. One with the main advantages of this type of promotion is that it’s affordable. The other advantage is that there are many marketing strategies that can be used. Some of the most typical ones are: Search engine optimization, Pay per click advertising, Email marketing, Social media and SMS marketing.