Principle purpose of this article is to Discuss on Various Types of Loyalty Programs. The main benefit of customer loyalty is that it motivates customers to purchase more consistently, spending a considerable portion of their wallet and feeling positive in relation to their shopping experience. This turn attracts consumers to customary brands in the environment of stiff levels of competition. Here briefly discuss on Five Broadly Divided Classes, they are: Appreciation Program, Rebate Program, Collation Program, Affinity Program, Coalition Program and Pure Lifestyle Based Program. Finally discuss on Concise Analytical Strategy.