A Report on Marketing Strategy of Banglalink

The main object of this report is to analysis marketing strategy of Banglalink. The other objectives of this report are pricing objectives, pricing method (eg.: cost plus, demand based, or competitor indexing), pricing strategy (eg.: skimming, or penetration), discounts and allowances, price elasticity and customer sensitivity, price zoning. finally make swot analysis and find out problem related on marketing strategy. Here also suggest recommendation to solve the problem.