Marketing

Term Paper on SWOT Analysis of Transcom Beverage ltd

Term Paper on SWOT Analysis of  Transcom Beverage ltd

Marketing is the key factor in business, whether it is a local or an international business. This report is based on the SWOT Analysis of a renowned beverage brand Transcom Beverage ltd. Under the heading of SWOT Analysis. Transcom group started its journey in 1885 through tea plantations. This diversified business house now has interests in many segments in the industrial and service sectors in Bangladesh.