This is a term paper on Attitude Toward An Advertisement. This term paper conduct to know the attitude toward the Jui Coconut hair oil from different point of view, like – celebrity, maintain the social class, and this soap is better for skin. We have taken 30 respondents opinion to find out their attitude on Jui Coconut hair oil and we expose the frequency of gender, age group, income group and also occupation basis. And then finally we discover the cross tabulation of between gender vs celebrity, age vs celebrity and age vs social class etc.
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