Strategic Management

Competitive Intelligence Definition

Competitive Intelligence Definition

Competitive intelligence could be the action of determining, gathering, analyzing and also distributing intelligence regarding products, customers, opponents and any aspect of the environment required to support executives and also managers making strategic decisions for an organization. Competitive intelligence fundamentally means understanding and also learning what’s happening on this planet outside your company so one will be as competitive as feasible. This is the analyzing of data about competitors. What are there strengths and flaws.